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Tue 3 Apr 2007, 8:14 KEL - Kelly Group Limited - Kelly listed on JSE
KEL                                                                             
    KEL - Kelly Group Limited - Kelly listed on JSE                             
    Kelly Group Limited                                                         
    (Formerly LogicalOptions Staffing (Proprietary) Limited)                    
(Incorporated in the Republic of South Africa)                              
    (Registration number 1999/026249/06)                                        
    Share code: KEL                                                             
    ISIN number: ZAE000093373                                                   

    KELLY LISTED ON JSE                                                         
    Johannesburg, 3 April 2007  -  Comprehensive employment services provider   
    the Kelly Group was today listed on the JSE`s main board in the Support     
Services  -  Business Training and Employment Agencies sector under the     
    abbreviated name "Kelly."                                                   
    This follows a substantially oversubscribed private placing in which a      
    range of institutional and retail investors took up 38 605 544 Kelly Group  
shares at R9 per share for a total value of R347.4 million.  Furthermore,   
    the Brait Private Equity Funds have agreed to sell, in terms of a separate  
    agreement, an additional 3 900 000 Kelly Group shares at the placement      
    price to existing directors and management of the Kelly Group.  After the   
listing the company`s largest shareholders and their holdings are expected  
    to be Brait Private Equity Funds (20.9%); Safika Group (18.8%); management, 
    staff, directors and Frontline vendors (24.2%); Coronation Asset Managers   
    (4.4%); Old Mutual (4.2%); Stanlib (4.0%) and RMB Asset Management (3.1%).  
Brait Private Equity Funds are finalising the sale of a further 10.0% to a  
    new broad based empowerment group, which includes Safika.                   
    Speaking at the JSE this morning, Kelly Group chief executive Grenville     
    Wilson said since the business was established in the Sixties its name had  
become virtually synonymous with staffing services in South Africa.  After  
    going through a number of changes it had emerged in recent years as a       
    clearly focused and strongly performing player in a high-growth market      
    providing the comprehensive employment services and outsource solutions     
urgently required by our buoyant economy.                                   
    "While we were putting in place our strategy of leveraging brand power and  
    niche specialisation, we have also been nurturing our distinctive corporate 
    culture  -  a culture which is results-driven but based on the values of    
honesty, empathy, ubuntu, passion and teamwork.  We`re a business that is   
    essentially for and about people, which is why we place so much emphasis on 
    the human factor.  Competitors can replicate the tangible elements of our   
    operations, but not the true difference we can and will achieve at the      
personal interface by listening, partnering and delivering on our           
    promises," Wilson said.                                                     
    For further information call Grenville Wilson, CEO Kelly Group,             
    on 011 722 8009                                                             
Sponsor                                                                     
    RAND MERCHANT BANK (A division of FirstRand Bank Limited)                   
    Issued by du Plessis Associates on behalf of Kelly Group Limited            
    dPA contact Helen McKane Tel : +27 11 728 4701, Fax: +27 11 728 2547,       
Mobile: 082 330 2034 or e-mail: kellygroup@dpapr.com                        
    Website : www.kellygroup.co.za                                              
Date: 03/04/2007 08:14:50 Produced by the JSE SENS Department.
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