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Tue 14 Aug 2007, 17:15 PMA/ PMN / PMAP - Primedia Limited - Results of th
PMA   PMAP  PMN
 PMA                                                                             
PMA/ PMN / PMAP - Primedia Limited - Results of the Court Hearing               
Primedia Limited                                                                
(Incorporated in the Republic of South Africa)                                  
Registration number 1993/003355/06                                              
Share code:  PMA & ISIN:  ZAE000035119                                          
Share code:  PMN & ISIN:  ZAE000035127                                          
Share code:  PMAP & ISIN:  ZAE000080529                                         
("Primedia" or the "Company")                                                   
RESULTS OF THE COURT HEARING                                                    
1. Results of the court hearing                                                 
Shareholders are advised that the High Court of South Africa (Witwatersrand     
Local Division) ("the Court") has today sanctioned the schemes of arrangement   
("the schemes") proposed by Red  Pen  2  General  Trading  (Proprietary)        
Limited ("NewCo"), between:                                                     
Primedia and its ordinary shareholders ("ordinary scheme");                     
Primedia and its N ordinary shareholders ("N ordinary scheme"); and             
Primedia and its preference shareholders ("preference scheme"),                 
(collectively, "the schemes"), subject to fulfillment of the undermentioned     
conditions precedent, in terms of which NewCo will acquire all the ordinary     
shares, N ordinary  shares  and  non-redeemable, cumulative,  non-participating 
preference shares in the issued share capital of Primedia.                      
2. Registration of the Orders of Court with CIPRO                               
Shareholders are hereby notified that the time limit for registration of the    
Orders of Court sanctioning the schemes with the Companies and Intellectual     
Property Registration Office of South Africa (contained in scheme condition     
4.1.3 on pages 63, 78 and 90 of the scheme circular posted to shareholders on   
or about 16 July 2007 ("the circular")) has been extended by written agreement  
between Primedia and Newco to 30 calendar days from the date of sanction.       
The Order of Court in respect of each scheme will be registered after the       
timeous fulfillment of the undermentioned outstanding conditions precedent.     
3. Outstanding conditions precedent                                             
In addition to the registration of the Orders of Court as aforesaid,            
shareholders are reminded that the schemes are subject only to receipt of the   
required approvals from the South African Exchange Control authorities, the     
Competition Authorities and the Independent Communications Authority of South   
Africa in the time period or extended time period contemplated in the circular. 
4. Further announcements                                                        
Due to the regulatory approvals referred to in paragraph 3 above being          
outstanding, shareholders are advised that the indicative salient dates and     
times contained in the circular may no longer be accurate.  The salient dates   
and times will be revised and communicated to shareholders through SENS and in  
the South African press in due course.                                          
Sandton                                                                         
14 August 2007                                                                  
Transaction arranger and debt advisor to Newco                                  
Capitau Advisory Limited                                                        
Merchant bank to Newco and transaction sponsor                                  
Rand Merchant Bank, a division of FirstRand Bank Limited                        
Legal advisor to Newco                                                          
MJ King Inc.                                                                    
M & A Tax, Corporate Law and Competition advisors to Newco                      
KPMG Services (Proprietary) Limited                                             
Investment bank, independent expert and sponsor to Primedia                     
Investec Bank Limited                                                           
Legal advisor to Primedia                                                       
Edward Nathan Sonnenbergs Inc.                                                  
Date: 14/08/2007 17:15:01 Produced by the JSE SENS Department.                  
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