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Tue 28 Aug 2007, 15:13 ELI - Ellies Holdings - Abridged prospectus listin
JSE
 ELI                                                                             
ELI - Ellies Holdings - Abridged prospectus listing of Ellies Holdings ordinary 
shares on the alternative exchange of The JSE Limited                           
ELLIES HOLDINGS LIMITED                                                         
(formerly Everlight Investments (Pty) Limited)                                  
(Incorporated in the Republic of South Africa)                                  
(Registration number 2007/007084/06)                                            
JSE code: ELI                                                                   
ISIN: ZAE000103081                                                              
("Ellies Holdings" or "the company")                                            
ABRIDGED PROSPECTUS LISTING OF ELLIES HOLDINGS ORDINARY SHARES ON THE           
ALTERNATIVE EXCHANGE ("AltX") OF THE JSE LIMITED ("JSE")                        
This abridged prospectus is not an invitation to the public to subscribe for    
Ellies Holdings ordinary shares, but is issued in compliance with the Listings  
Requirements of the JSE for information purposes only. The information in this  
abridged prospectus has been extracted from a prospectus issued by Ellies       
Holdings on 28 August 2007 ("the prospectus").                                  
1    ELLIES HOLDINGS                                                            
    Established in the late 1970`s, the Ellies group is the largest             
    manufacturer, wholesaler, importer and distributor in Southern Africa of    
television reception-related products, such as satellite equipment and      
    antennae, as well as domestic electronic and industrial audio products.     
    In addition, the Ellies group undertakes the distribution, sale and rental  
    of premium quality television, video and electrical equipment under the     
"Ellies" brand and the distribution, sale and rental of premium quality     
    satellite and associated equipment under the "ElSat" brand.                 
                                                                                
    Ellies Holdings is based in Gauteng, servicing customers through its        
Johannesburg head office and indirectly through its long-established        
    branches located in Cape Town, Port Elizabeth, East London, Durban,         
    Bloemfontein, Polokwane, Nelspruit, Gaberone and Windhoek (the "branches"). 
                                                                                
Ellies Holdings, through its Johannesburg-based subsidiary, manufactures    
    and imports the products of the group for supply to customers in Gauteng,   
    serviced directly by its Johannesburg head office, and to the branches      
    which provide local sales, services and distribution to customers in all    
metropolitan areas of Southern Africa outside Gauteng.                      
                                                                                
    In order to formalise various control arrangements and integrate the        
    branches` operating and accounting systems with the centralised systems of  
Ellies Holdings, a restructure of the Ellies group was undertaken prior to  
    the listing pursuant to which Ellies Holdings acquired the issued shares in 
    and/or the business of each of the branches.                                
2    DIRECTORS                                                                  
The board of directors of Ellies Holdings are:                              
  Director       Age  Role and term  Qualification Business address             
                      of office                                                 
  Elliott Ralph  53   Executive      -             Ellies House                 
Salkow              Director                     94 Eloff Street              
                      (Chairman)                   Extension                    
                                                   Village Deep                 
                                                   Johannesburg                 
South Africa                 
  Wayne Mervyn   42   Executive      -             Ellies House                 
  Gradus Samson       Director                     94 Eloff Street              
                      (Chief                       Extension                    
Executive                    Village Deep                 
                      Officer)                     Johannesburg                 
                                                   South Africa                 
  Michael Frank  59   Executive      BCom CA(SA)   Ellies House                 
Levitt              Director                     94 Eloff Street              
                      (Chief                       Extension                    
                      Financial                    Village Deep                 
                      Officer)                     Johannesburg                 
South Africa                 
  James Henry    40   Executive      -             Ellies House                 
  Murray              Director                     94 Eloff Street              
                      (Investor                    Extension                    
Relations and                Village Deep                 
                      Mergers and                  Johannesburg                 
                      Acquisitions)                South Africa                 
  Hilton         57   Non-executive  BA LLB        16 Stellar Street            
Stanley             Director                     Oaklands                     
  Epstein                                          2192                         
  Raymond        50   Executive                    603 South Seas               
  Hillard             Director                     129 Beach Road               
Berkman                                          Mouille Point                
                                                   8005                         
  Andrew Craig   42   Non-executive  BA LLB        2 Arnold Road                
  Brooking            Director       LLM           Rosebank                     
Johannesburg                 
  Mziwamahlubi   37   Non-executive  BCom CA(SA)   135A Riverside               
  Sibongisene         Director                     Road                         
  Mazwi                                            Atholl                       
2196                         
3    SHARE CAPITAL                                                              
    As at the date of the listing, the authorised share capital of Ellies       
    Holdings shall be 800,000,000 ordinary shares of R0.00001 each, of which    
233,526,089 ordinary shares will be issued.                                 
4    LISTING ON THE JSE                                                         
    The JSE has granted Ellies Holdings approval for the listing of up to       
    233,526,089 ordinary shares in the Electronics and Electrical Components    
Sector of AltX under the abbreviated name "Ellies" JSE Code "ELI" and "ISIN 
    ZAE000103081".                                                              
    The listing will be effective as from the commencement of trade on the JSE  
    on 5 September 2007.                                                        
5    COPIES                                                                     
    Copies of the prospectus may be obtained for information purposes only      
    between 08h30 and 17h00 from Tuesday, 28 August 2007 to Friday, 31 August   
    2007 at the following places:                                               
-    Ellies Holdings Limited                                                
         Ellies House, 94 Eloff Street Extension, Village Deep, Johannesburg,   
         South Africa                                                           
    -    Java Capital (Pty) Limited                                             
2nd Floor, 2 Arnold Road, Rosebank, 2194                               
    -    Link Market Services South Africa (Pty) Limited                        
         5th Floor, 11 Diagonal Street, Johannesburg, 2001                      
Johannesburg                                                                    
28 August 2007                                                                  
Designated advisor, corporate advisor and legal advisor                         
Java Capital (Proprietary) Limited                                              
Attorneys                                                                       
Fluxmans Attorneys                                                              
Auditors and reporting accountants                                              
PKF (Jhb) Inc.                                                                  
Date: 28/08/2007 15:13:01 Produced by the JSE SENS Department.                  
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