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Tue 6 Nov 2007, 15:23 AMA - Amalgamated Appliance Holdings Limited - Tra
AMA
 AMA                                                                             
AMA - Amalgamated Appliance Holdings Limited - Trading update                   
Amalgamated Appliance Holdings Limited                                          
Incorporated in the Republic of South Africa                                    
Registration number 1997/004130/06                                              
Share code: AMA & ISIN: ZAE000012647                                            
("AMAP" or "the company")                                                       
TRADING UPDATE                                                                  
In our statement of reviewed results for the financial year ended 30 June 2007, 
we highlighted the adverse conditions experienced in the latter six months of   
the year, particularly in the brown goods category.  We further described our   
short-term action plan to address the difficult trading circumstances, which    
plan included restructuring and pruning several activity areas.  The costs of   
such actions will be reflected in the short-term performance with the resultant 
improvements only evident later.                                                
The first three months of our 2007/8 financial year have followed the muted     
trading pattern experienced in the last six months of the prior period.  The    
July strikes, interest rate hikes and the introduction of the National Credit   
Act adversely affected retailer durable goods sales and Amap`s sales performance
reflected that of the retail network.  In addition, certain hitches in the      
global supply chain significantly delayed the rollout of our locally            
manufactured LCD TV range, which inhibited sales performance in that critical   
category.                                                                       
Simultaneously, price hikes in both finished goods and components from our      
Eastern suppliers were imposed and fierce competition for market share rendered 
it difficult to transfer these increases to the trade, resulting in further     
margin pressure.                                                                
As a consequence of these factors and the negative accounting impact of fair    
value adjustments, assuming the Rand/Dollar exchange rate remains at current    
levels, the Board expects earnings per share and headline earnings per share for
the six months to 31 December 2007 to be between 70% and 90% lower than the     
corresponding period last year. It should be noted that, in the year to June    
2007, our entire trading profit was earned in the first six months, thus        
exacerbating the comparative difference.  We expect to close a portion of this  
earnings gap by financial year end.                                             
The financial information on which this trading update has been based has not   
been reviewed or reported on by Amap`s auditors.                                
Johannesburg                                                                    
6 November 2007                                                                 
Sponsor: Bridge Capital Advisors (Pty) Limited                                  
Date: 06/11/2007 15:23:01 Produced by the JSE SENS Department.                  
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