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Tue 19 Aug 2008, 16:52 BIO - Bioscience Brands - Pro Forma Financial Effects In Respect Of Various
BIO
BIO                                                                             
BIO - Bioscience Brands - Pro Forma Financial Effects In Respect Of Various     
         Transactions Undertaken By The Company, Withdrawal Of Cautionary       
         Announcement And Notice Of General Meeting                             
BIOSCIENCE BRANDS LIMITED                                                       
(Formerly Wellco Health Limited)                                                
(Incorporated in the Republic of South Africa)                                  
(Registration number 2005/005805/06)                                            
("BioScience Brands" or "the Company")                                          
ISIN Code: ZAE000115036        Share code: BIO                                  
PRO FORMA FINANCIAL EFFECTS IN RESPECT OF VARIOUS TRANSACTIONS UNDERTAKEN BY    
THE COMPANY, WITHDRAWAL OF CAUTIONARY ANNOUNCEMENT AND NOTICE OF GENERAL        
MEETING                                                                         
1.   Introduction                                                               
1.1  Shareholders were advised on SENS on 25 October 2007 that the Company      
had entered into a restructuring agreement ("the Restructuring Agreement")      
with Arcay Merchant (Proprietary) Limited ("Arcay") dated 24 October 2007,      
which agreement was effective immediately.  The restructuring agreement         
provided, inter alia, for the appointment of a new management team, the         
appointment and resignation of directors, an agreed valuation of the Company    
on which the transaction contemplated in the agreement was based, the           
recapitalisation of the Company, the disposal of Nutrimax for R3.8 million      
and the cancellation of licence agreement entered into with Oxyboost            
(Proprietary) Limited ("the Herbology Licence Agreement")                       
1.2  On 14 December 2007, shareholders were advised that:                       
1.2.1     Arcay Merchant had entered into an agreement to acquire Bioharmony    
(Proprietary) Limited ("Bioharmony") and Aldabri 53 (Proprietary) Limited       
t/a Muscle Science ("Muscle Science") (together "the Acquisitions") from        
Enaleni Pharmaceuticals Limited ("Enaleni") on behalf of Bioscience Brands.     
The agreement between Arcay Merchant and Enaleni was concluded with the         
intention of it being a warehousing arrangement as Wellco Health Limited,       
now BioScience Brands was, at the time, technically insolvent, and, Enaleni     
required that all suspensive conditions to the agreements providing for the     
Acquisitions be fulfilled by 01 December 2007.  Shareholders were further       
advised that following the successful conclusion of negotiations with           
creditors, these assets would be injected into the Company for a combined       
purchase consideration of R43 500 000 ("the Combined Purchase                   
Consideration");                                                                
1.2.2     shareholders will be requested to approve the sale and assignment     
of the trade marks, copyrights and domain names pertaining to the Nutrimax      
brand to Oxyboost for R3.8 million; and                                         
1.2.3     the Herbology Licence Agreement will be cancelled for a fee of R1     
million to be settled through the issue of 71 428 571 new shares in             
BioScience Brands and the granting of an American option to Oxyboost and/or     
its associates to subscribe for such number of additional shares in             
BioScience Brands at 5.25 cents per share, as will enable Oxyboost and/or       
its associates to acquire up to a 24% interest in the Company on or before      
30 June 2009 ("the Oxyboost Option").                                           
1.3  During December 2007, Arcay Merchant sold Bioharmony and Muscle Science    
to Fluxrab Investments 163 (Proprietary) Limited ("Fluxrab"), a company         
incorporated in order to fund the restructuring of BioScience Brands, but in    
which Arcay Merchant maintains an indirect interest through a 50%               
shareholding in Fluxrab being held by one of the Arcay Merchant directors.      
1.4  The directors of BioScience Brands are pleased to advise shareholders      
that following the conclusion of the Restructuring Agreement and the            
successful negotiations with creditors, the Company has:                        
1.4.1     acquired Bioharmony from Fluxrab for a purchase consideration of      
R28 924 574 which was settled by the payment of R26 597 310 in cash and the     
issue of 166 233 188 Bioscience Brands ordinary shares at 1.4 cents per         
share to Fluxrab;                                                               
1.4.2     acquired Muscle Science from Fluxrab for a purchase consideration     
of R14 575 425 which was settled by a cash payment of R13 402 690 and the       
balance by the issue of 83 766 813 Bioscience Brands ordinary shares at 1.4     
cents per share to Fluxrab;                                                     
1.4.3     that the Company has raised an amount of R41 108 284 through a        
specific issue of 1 174 522 399 shares at an issue price of 3.5 cents per       
share to selected corporations and individuals, which monies were used to       
settle creditors and to pay an initial portion of the purchase price in         
respect of the Acquisitions.  The outstanding amount of the purchase price      
was settled following the conclusion of a loan agreement between the Company    
and Fluxrab in the amount of R11 909 000, which monies will be repaid           
following the proposed rights offer referred to in paragraph 6 below.  The      
pro forma financial effects of the specific issue of shares for cash are        
incorporated in the financial effects set out in paragraph 7 below;             
1.4.4     that the Company has concluded an empowerment transaction ("the       
BEE transaction") with Thebe Medicare (Proprietary) Limited ("Thebe             
Medicare") in terms of which Thebe Medicare has been granted an American        
option to subscribe for up to a maximum number of 571 428 571 ordinary          
shares in Bioscience Brands at 3.5 cents per share on or before                 
31 August 2009 ("the Thebe Option");                                            
1.4.5     that in terms of the BEE transaction, Thebe Medicare has been         
granted a second American option, which option is subject to the exercise by    
Oxyboost of the Oxyboost Option and provides Thebe Medicare with the right      
to subscribe for such number of additional shares in BioScience Brands at       
3.85 cents per share as will enable Thebe Medicare to achieve a 40% interest    
in the Company should Oxyboost exercise the Oxyboost Option, which option is    
exercisable on or before 30 September 2009 ("the Thebe Extended Option").       
1.5  The Restructuring Agreement, the specific issue of shares for cash, the    
Acquisitions, the BEE transaction, the specific issue of shares to directors    
and key executive management, detailed in paragraph 4 below and the granting    
of options to directors detailed in paragraph 5 below are collectively          
referred to as "the Transaction".                                               
2.   Rationale                                                                  
BioScience Brands previously lacked the critical mass to weather the            
turbulent environment of a consumer brands business and, together with some     
premature strategic decisions resulted in the business performing very          
poorly and being suspended on the JSE in July 2007 for failing to publish       
its financial results.                                                          
The Transaction provides BioScience Brands with a strong new management team    
with extensive brand management experience, capable of rebuilding the           
Company and rapidly expanding its operations.                                   
The Fast Moving Consumer Goods industry, which forms the basis of BioScience    
Brands business, is highly competitive and one that relies on excellent         
operational delivery.  It is an industry that requires sufficient critical      
mass across a portfolio of strong brands.  Muscle Science and Bioharmony are    
both strong, well established brands that are growing ahead of the markets      
in which they operate and will bring this critical mass to BioScience           
Brands, whilst the Board is confident that KGB and Herbology brands can be      
effectively rebuilt and extended. The implementation of the Transaction will    
enable the Company to rebuild its existing brands, build on the growth          
prospects of Bioharmony and Muscle Science and acquire significant other        
complimentary brands.                                                           
3.   Implementation of the specific issue of shares for cash and the            
Acquisitions                                                                    
In order to enable the Company to proceed with the Acquisitions and prevent     
the potential termination of the Acquisition Agreements through non-payment     
of the Combined Purchase Consideration, the JSE Limited ("the JSE") granted     
dispensation to the Company, allowing it to proceed with the specific issue     
of shares for cash at an issue price of 3.5 cents per share and the             
implementation of the Acquisitions referred to in paragraphs 1.3.1 and          
1.3.3  above respectively, on the basis that irrevocable undertakings to        
vote in favour of the Transaction had been received from 75.51% of              
shareholders entitled to vote at the general meeting convened for the           
purpose of approving the requisite resolutions required to implement the        
Transaction.  The dispensation is, however, subject to the ratification of      
the specific issue of shares for cash and the Acquisitions by shareholders      
at a meeting convened for the purpose of ratifying and/or approving the         
requisite resolutions required to implement the Transaction ("the General       
Meeting").                                                                      
A fairness opinion on the specific issue of shares for cash to selected         
corporations and individuals, including directors, is set out in the            
circular to shareholders referred to in paragraph 10 below.                     
4.   Specific issue of shares to directors and key executive management         
The board recognises the skills and extensive experience that the directors     
and key members of the executive management team bring to the Company and       
the importance of securing a strong executive team that is capable of           
rebuilding the Company and rapidly expanding its operations. The board has      
accordingly resolved to incentivise the directors and key members of the        
executive management team through the allotment and issue of 176 448 295        
shares in the Company as part of the Transaction.                               
The shares will be issued at zero cost to the directors and members of the      
executive management team as per Column A in the table below, subject to the    
condition that, save for Carol Ansara who resigned as a director with effect    
from 13 May 2008, but who was intimately involved  in the restructuring of      
the Company, should any of the above executives leave the employ of the         
Company at any time prior to 31 December 2010, then they shall be obliged to    
transfer an amount equating to 2.78% of the shares listed in Column B for       
each month or portion of a month not completed, for zero cost, to the person    
who is appointed to the position vacated by such executive.  In the event       
that the position is not fulfilled with immediate effect, then such shares      
will be transferred for zero cost to the chief executive officer of the         
Company who will be responsible for allocating them to the new appointee        
once same is made. All shares issued in terms of the Executive Options will     
be ordinary shares and will rank pari passu with the existing shares in         
issue.                                                                          
 Executive              Column A         Column B                               
Michael Allan          106 052 480      70 762 821                             
 Mark Strydom           20 106 157       20 106 157                             
 Peter Ireland          10 000 000       10 000 000                             
 Gary Seymour           2 500 000        2 500 000                              
Alan Zietvogel         2 500 000        2 500 000                              
 Carol Ansara*          35 289 659       0                                      
 Total                  176 448 296      105 868 978                            
A fairness opinion on the specific issue of shares to directors is set out      
in the circular to shareholders referred to in paragraph 10 below.              
5.   Granting of options to directors                                           
As an additional incentive to the executive directors and key members of the    
executive management team, the board has resolved to grant the executive        
directors and key members of the executive management team options to           
subscribe for shares at a subscription price of zero cents per share ("the      
Executive Options").  Should any shares be issued by the Company on before      
31 August 2009 for any share-based transaction, including, but not limited      
to the proposed rights offer detailed in paragraph 6 below, the exercise of     
the Oxyboost Option and the exercise of the Thebe Option and the Thebe          
Extended Option, the executive directors and key members of the executive       
management will, at the same time, be entitled to subscribe for 11.12% of       
the number of shares so issued up to a maximum of 299 098 338 shares on a       
pro rata basis to their full allocation as detailed in the table set out        
below,  save for Carol Ansara whose Executive Option may only be exercised      
in relation to the proposed rights offer.  All shares issued in terms of the    
Executive Options will be ordinary shares and will rank pari passu with the     
existing shares in issue.                                                       
The Executive Options are further conditional in that, save for Carol           
Ansara, should such executive leave the employ of the Company at any time       
prior to 31 December 2010, then such executive shall be obliged to transfer     
4.17% of the shares listed in column A for each month or portion of a month     
not completed, for zero cost, to the person who is appointed to the position    
vacated by such executive.  In the event that the position is not fulfilled     
with immediate effect, then such shares will be transferred for zero cost to    
the chief executive officer of the Company who will be responsible for          
allocating them to the new appointee once same is made.                         
 Executive              Column A                                                
Michael Allan          168 596 694                                             
 Mark Strydom           96 499 202                                              
 Peter Ireland          25 817 226                                              
 Carol Ansara           8 185 217                                               
Total                  299 098 338                                             
Of the 168 596 694 options to be issued to Michael Allan, 50 547 619            
options, being 16.9% thereof, will be held by him in a fiduciary capacity       
only and is to be used in order to incentivise future members of the            
management team of BioScience Brands.  These options will not accrue to him     
nor be deemed to be for his benefit without the prior approval of the           
Company.                                                                        
A fairness opinion on the granting of the Executive Options is set out in       
the circular to shareholders referred to in paragraph 10 below.                 
6.   Proposed rights offer                                                      
In addition to the above Transaction, the Company proposes to raise an          
amount of approximately R17 821 648 by way of a proposed rights offer, which    
will commence after the lifting of the suspension of trade in BioScience        
shares on the JSE, which monies will be used to repay the Fluxrab Loan as       
well as to provide additional working capital for the business operations of    
BioScience Brands.  Salient dates in respect of the proposed rights offer       
will be announced on SENS following the lifting of the suspension in trade      
of the Company`s securities on the JSE.                                         
7.   Financial Effects                                                          
The unaudited pro forma financial effects set out below have been prepared      
to show the combined impact of the Transaction on the EPS, HEPS, NAV and        
TNAV per share both before and after the Thebe Option, the Oxyboost Option      
and the Thebe Extended Option. The second column shows the pro forma            
position as at the date of ratification and approval by shareholders of the     
resolutions necessary to implement the Transaction.  These pro forma            
financial effects have been prepared by the directors, are presented for        
illustrative purposes only and may not fairly present the Company`s             
financial position, cash flow or the results of its operations.                 
BioScience      Pro forma       Pro forma after the             
                Brands          after the       Transaction and                 
                Reviewed        Transaction,    exercise of the                 
                Results for     excluding the   Thebe option, the               
the 12 months   exercise of     Oxyboost option and             
                ended 29        the Thebe and   the Thebe Extended              
                February 2008   Oxyboost        Option                          
                                options                                         
Loss per     (6.62)          (1.34)          (0.88)                          
   share                                                                        
   (cents)                                                                      
   Headline     (5.27)          (1.05)          (0.74)                          
loss per                                                                     
   share                                                                        
   (cents)                                                                      
   Weighted     92 083 686      1 764 482 953   3,809,206,488                   
average                                                                      
   shares in                                                                    
   issue                                                                        
   Net asset    (1.58)          2.59            3.25                            
value per                                                                    
   share                                                                        
   (cents)                                                                      
   Net          (10.72)         0.23            2.16                            
tangible                                                                     
   asset value                                                                  
   per share                                                                    
   (cents)                                                                      
Shares in    92 083 686      1 764 482 953   3 809 206 488                   
   issue at                                                                     
   period end                                                                   
Detailed unaudited pro forma balance sheets and income statements showing       
the effect of the individual components of the Transaction as well as the       
effect of the combined impact of the Transaction are set out in the circular    
to shareholders referred to in paragraph 10 below.                              
8.   Conditions Precedent                                                       
The Transaction remains subject to conditions precedent usually associated      
with a transaction of this nature including the requisite majority of           
BioScience Brands shareholders at the General Meeting, ratifying and/or         
approving at the General Meeting, the requisite resolutions required to         
implement the Transaction.                                                      
9.   Lifting of the suspension in trade of the Company`s securities on the      
JSE                                                                             
Shareholders are advised that the continued listing of the Company is at the    
discretion of the JSE and contingent upon the JSE`s assessment of the           
suitability for listing of the Company after the Transaction and the release    
of the Company`s audited results for the 16-months ended 30 June 2008.          
10.  Documentation                                                              
A circular setting out the full details of the Transaction and including the    
fairness reports referred to above as well as fairness reports on the           
disposal of the Nutrimax brand, the specific issue of shares to Oxyboost,       
the granting of the Oxyboost Option, and the granting of options to Thebe       
Medicare in respect of the BEE Transaction, which entities are all related      
parties to the Company, was posted to shareholders on 16 August 2008.           
11.  Withdrawal of Cautionary Announcement                                      
Following the publication of this announcement, the cautionary announcement     
has been withdrawn and shareholders need no longer exercise caution when        
dealing in the company`s securities.                                            
12.  Notice of General Meeting                                                  
Shareholders are advised that the general meeting to approve the Transaction    
will be held at 14h00 on Monday, 01 September 2008 at Arcay House, Number 3     
Anerley Road, Parktown, Johannesburg for the purpose of approving the           
resolutions required to implement the Transaction as set out in the notice      
of general meeting attached to and forming part of the circular to              
shareholders referred to in paragraph 10 above.                                 
Johannesburg                                                                    
19 August 2008                                                                  
Corporate Advisor to Arcay         Lead Designated Advisor                      
Arcay Merchant (Proprietary)       PSG Capital (Proprietary) Limited            
Limited                                                                         
Joint Designated Advisor                                                        
Arcay Moela Sponsors (Proprietary)                                              
Limited                                                                         
Date: 19/08/2008 16:52:01 Produced by the JSE SENS Department.                  
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