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Wed 17 Mar 2010, 17:20 BTI - British American Tobacco p.l.c. - Notification of transactions by
BTI
BTI                                                                             
BTI - British American Tobacco p.l.c. - Notification of transactions by         
directors, persons discharging managerial responsibility or connected persons   
British American Tobacco p.l.c.                                                 
Incorporated in England and Wales                                               
(Registration number: 03407696)                                                 
Short name: BATS                                                                
Share code: BTI                                                                 
ISIN number: GB0002875804                                                       
("British American Tobacco p.l.c." or "the Company")                            
NOTIFICATION OF TRANSACTIONS BY DIRECTORS, PERSONS DISCHARGING MANAGERIAL       
RESPONSIBILITY OR CONNECTED PERSONS                                             
Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the        
Disclosure and Transparency Rules.                                              
The independent Trustee of the British American Tobacco Group Employee Trust    
notified the Company on 16 March 2010 that it had on 15 March 2010 released the 
following number of British American Tobacco p.l.c. 25p ordinary shares (the    
"Shares") to the following persons discharging managerial responsibility:       
Parti       Share     Shares  No. of No.     Price      Net No.   Total         
cipant      Scheme    re      Shares of      at         of        Beneficial    
leased  sold   shares  which      Shares    and Family    
            Deferred  from           sold    Shares     acquired  Interests     
            Share     DSBS           to      sold                 following     
            Bonus     and            cover                        this          
Scheme    LTIP           tax                          Notification  
            ("DSBS")  Awards         liabi                                      
            Long-Term                lity                                       
            Incentive                                                           
Plan                                                                
            ("LTIP")                                                            
Mark        2007 DSBS 4,480   4,480  n/a     GBP22.1350 n/a       133,568       
Cobben      2007 LTIP 14,847  14,847 n/a     GBP22.1500 n/a       (including    
18,223        
                                                                  Deferred      
                                                                  Shares)       
Neil        2007 DSBS 11,986  n/a    5,016   GBP22.1550 6,970     135,675       
Withington                                                        (including    
                                                                  22,402        
                                                                  Deferred      
                                                                  Shares)       
The Company was notified on 17 March 2010 that on the same day Mr Ben Stevens,  
an executive director and a person discharging managerial responsibilities, sold
7,324 British American Tobacco p.l.c. 25p ordinary shares (the "Shares") at a   
price of GBP22.37748 per Share.  Following this notification, Mr Stevens has a  
total beneficial and family interest in 110,523 Shares (including 32,769        
Deferred Shares).                                                               
17 March 2010                                                                   
Sponsor: UBS South Africa (Pty) Ltd                                             
Date: 17/03/2010 17:20:01 Produced by the JSE SENS Department.                  
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