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Thu 2 Dec 2010, 12:25 TAS - Taste Holdings Limited - NWJ Launches into The Galaxy
TAS
TAS                                                                             
TAS - Taste Holdings Limited - NWJ Launches into The Galaxy                     
PRESS RELEASE                                                                   
TASTE HOLDINGS LIMITED                                                          
(Incorporated in the Republic of South Africa)                                  
(Registration number 2000/002239/06)                                            
JSE code: TAS                                                                   
ISIN: ZAE000081162)                                                             
("Taste Holdings")                                                              
NWJ LAUNCHES INTO THE GALAXY                                                    
The jewellery division of investment company Taste Holdings has recently        
concluded a deal with one of its major competitors, which will see four stores  
situated in prime sites being transformed into NWJ`s. On 01 December 2010, the  
Galaxy & Co. stores situated at Fourways Mall, Waterfall Shopping Centre in     
Rustenburg, Clearwater Mall and Garden Route Mall in George became fully        
operational NWJ outlets.                                                        
"NWJ has finalised a sale agreement with Galaxy and has subsequently signed     
franchise contracts with existing NWJ franchisees, who have taken over the      
current leases at the specified sites and stocked the stores with NWJ           
merchandise. Due to the fact that the four new stores are franchised, there will
be no capital outlay from NWJ," explains Taste Holdings CEO, Carlo Gonzaga.     
In their interim report, released in October, Taste committed to opening three  
new NWJ stores before the end of the year. Following this transaction they will 
have opened 7 new NWJ stores thus exceeding their target for the second half of 
the year.                                                                       
In terms of system wide sales, NWJ is currently the 3rd largest competitor in   
the jewellery market. "Ultimately the opening of these new stores will bring the
group closer to becoming the 3rd largest entity in the market with regards to   
the number of operating stores - an achievement we are aiming to accomplish in  
the near future," says Gonzaga.                                                 
NWJ is a vertically integrated national retail outlet that specialises in a wide
range of quality, affordable jewellery and watches.  The Taste Holdings         
jewellery division, which purchased NWJ in 2008, sources, distributes and       
manufactures 100% of the range that the stores stock, of which about half is    
manufactured by its in-house facility.                                          
"We are extremely satisfied with the continued growth of NWJ and, together with 
our existing stores, look forward to a robust festive trading period," ends     
Gonzaga.                                                                        
Johannesburg                                                                    
2 December 2010                                                                 
Designated Adviser                                                              
Vunani Corporate Finance                                                        
Date: 02/12/2010 12:25:01 Produced by the JSE SENS Department.                  
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