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Mon 13 Dec 2010, 13:30 BTI - British American Tobacco p.l.c - Regional Reorganisation and Management
BTI
BTI                                                                             
BTI - British American Tobacco p.l.c - Regional Reorganisation and Management   
Changes                                                                         
British American Tobacco p.l.c.                                                 
Incorporated in England and Wales                                               
(Registration number: 03407696)                                                 
Short name: BATS                                                                
Share code: BTI                                                                 
ISIN number: GB0002875804                                                       
("British American Tobacco p.l.c." or "the Company")                            
Regional Reorganisation and Management Changes                                  
British American Tobacco is proposing to reduce the number of Regions in its    
management structure from five to four with effect from 1st January 2011.  As a 
result, a new region will be formed, Eastern Europe, Middle East & Africa       
(EEMEA).  The Group`s Asia-Pacific and Americas Regions will remain unchanged,  
as will the Western Europe Region (WE) apart from the inclusion of the South    
Eastern Europe (SEE) Area with effect from 1st January 2011 as described below. 
It is proposed that EEMEA will be formed from all the previous Africa & Middle  
East (AME) Business Units plus Russia, Ukraine, Moldova, Belarus, Caucasus and  
Central Asia.  Andrew Gray currently Regional Director AME, will be the Regional
Director.  The WE Region will include all its current business units plus the   
South Eastern Europe Area, consisting of Romania, Bulgaria, Serbia, Montenegro, 
Albania and Kosovo.  Jack Bowles, currently Regional Director WE, will continue 
as the Regional Director.                                                       
In addition, Peter Taylor, Group Operations Director, has decided to retire at  
the end of May 2011 and he will be succeeded by Des Naughton, currently Regional
Director, Eastern Europe.  Des will become Group Operations Director Designate  
on 1st January 2011 and work closely with Peter and the Global Operations and   
Research & Development teams.                                                   
Commenting on the proposed changes, Nicandro Durante, Chief Executive Designate,
said: "This is an important step in our plans to reduce complexity in our       
management structures and achieve a better balance in the scale of the resulting
four Regions.                                                                   
"I would like to wish Andrew and Des the very best of luck and thank Peter for  
his outstanding contribution to the productivity savings we have achieved since 
he took on his current role in 2003.  Peter has also led the revitalisation of  
Group Research & Development, which will help us respond to the challenges that 
lie ahead.  I wish Peter a long and happy retirement after his 30 years in the  
Group."                                                                         
ENQUIRIES                                                                       
British American Tobacco Press Office                                           
Christina Dona / Kate Matrunola / Cat Armstrong                                 
+44 (0) 20 7845 2888                                                            
Investor Relations                                                              
Ralph Edmondson / Maya Farhat                                                   
+44 (0) 20 7845 1180 / 1519                                                     
ENQUIRIES                                                                       
Press Office                                                                    
Christina Dona, Kate Matrunola, Catherine Armstrong +44 (0) 20 7845 2888        
Investor Relations                                                              
Ralph Edmondson +44 (0) 20 7845 1180 or Maya Farhat +44 (0) 020 7845 1977       
13 December 2010                                                                
Sponsor: UBS South Africa (Pty) Ltd                                             
Date: 13/12/2010 13:30:01 Produced by the JSE SENS Department.                  
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