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Wed 27 Jun 2012, 14:30 RDI -Rockwell Diamonds Incorporated - Rockwell provides feedback from first
RDI
RDI                                                                             
RDI -Rockwell Diamonds Incorporated - Rockwell provides feedback from first     
quarter diamond sales                                                           
ROCKWELL DIAMONDS INCORPORATED                                                  
(A company incorporated in accordance with the laws of British Columbia,        
Canada)                                                                         
(Incorporation number BCO354545)                                                
(Formerly Rockwell Ventures Inc.)                                               
(South African registration number: 2007/031582/10)                             
Share code on the JSE Limited: RDI    ISIN: CA77434W2022                        
Share code on the TSXV: RDI   CUSIP Number: 77434W103                           
Share code on the OTCBB:   RDIAF                                                
("Rockwell")                                                                    
ROCKWELL PROVIDES FEEDBACK FROM FIRST QUARTER DIAMOND SALES                     
June 27, 2012 Vancouver, BC - Rockwell Diamonds Inc. ("Rockwell" or the         
"Company") (TSX: RDI; JSE: RDI; OTCBB: RDIAF) announces the results of its      
diamonds sales for the first quarter of fiscal 2013.                            
Total proceeds of US$5.9 million were generated from the sale of 6,234 carats   
at an average price per carat for the quarter of US$944. This includes the      
sale of 1,005 carats from the proof of concept bulk x-ray machine that were     
sold for an average price per carat of US$853.                                  
           Carats            Revenue (US$)        Price per carat               
                                                  (US$)                         
           Q1 2012  Q1 2013  Q1 2012   Q1 2013    Q1 2012 Q1 2013               
Holpan      1,117    -        1,096,331 -          981     -                    
Klipdam     1,825    2,185    1,810,975 1,200,803  992     550                  
Klipdam     24       -        19,019    -          786     -                    
Extension                                                                       
Saxendrift  1,813    2,037    4,868,436 3,516,185  2,686   1727                 
Tirisano    -        1,007    -         313,712    -       311                  
Total       4,779    5,229    7,794,759 5,030,700  1,631   962                  
Saxendrift  -        1,005    -         857,090    -       853                  
tailings                                                                        
Total       4,779    6,234    7,794,759 5,887,790  1,631   944                  
sales                                                                           
The salient features of the fourth quarter diamond sales are as follows:        
- The Klipdam Mine achieved a 20% increase in carats sold, as a result of       
mining the Rooikoppie unit. The average revenue per carat of US$550 was in      
line with the previous quarter, resulting from the finer diamond distribution   
in the previously mined Rooikoppie unit, which also has a lower cost of         
mining.                                                                         
- Although carats sold from Saxendrift increased 12% year on year, (up 10%      
quarter on quarter), a lower average price per carat of US$1,727 was recorded.  
The year on year decline in average price per carat was due to the sale of      
several high valued stones in the comparative quarter of fiscal 2012, only a    
handful of which are recovered annually, that significantly raised the average  
value per carat for that period.                                                
- A total of 1,007 carats recovered from Tirisano were sold during the first    
quarter at an average price of US$311 per carat. The decrease in average carat  
value is due to mining a less clay rich unit and the processing of tailings     
overlying the above unit during the rainy season, which has a smaller average   
diamond size. This was necessitated by the mine`s reliance, in the interim, on  
dry front-end processing capability. However, this will be chiefly mitigated    
with the installation of a wet front-end processing system which is currently   
being commissioned.                                                             
- Diamonds recovered from Saxendrift tailings, using the proof of concept bulk  
x-ray project that was commissioned in April 2012, totaled 1,005 carats. These  
were sold at an average value per carat of US$853.                              
"Tangible benefits of our diamond value management initiatives are starting to  
flow through, with a 44% increase in carats sold in the first quarter from our  
three operational mines," said James Campbell, CEO, Rockwell. "The sale of      
1,005 carats from the pilot bulk x-ray project at Saxendrift also provided an   
unbudgeted boost to our sales. It is our plan to incorporate this technology    
into future mining developments and the results of the proof of concept give    
us confidence in the sales revenues that this technology could unlock for the   
Company."                                                                       
Commenting on the diamond market, Campbell explained that: "Diamond prices      
during the first quarter of fiscal 2013 were stable year-on-year. In the        
polished market, we saw some pricing pressure, mainly related to the global     
financial uncertainty. However, this was dampened by growth in demand from      
India and China. In the USA, especially in affluent market segments, retail     
sales are showing signs of recovering. We have seen the biggest drop in prices  
for smaller polished diamond while prices for plus 2 carat stone sizes, which   
represent more than 80% of Rockwell`s production, have been constant. It is     
our expectation that rough prices will remain stable for the remainder of the   
calendar year."                                                                 
Notable Stones                                                                  
The Company continued to produce large stones at all its operations during the  
fourth quarter with the recovery of 69 stones exceeding 10 carats:              
- Klipdam produced 18 stones exceeding 10 carats, including four stones         
exceeding 20 carats;                                                            
- Saxendrift produced 32 stones that were larger than 10 carats, with four +50  
carat stones, including a 92 carat rough diamond;                               
- Tirisano produced three plus 10-carat stones; and                             
- The pilot bulk x-ray system produced 16 stones exceeding 10 carats from       
Saxendrift tailings with the largest weighing 53 carats and 74 carats           
respectively.                                                                   
These stones were channelled into the Company`s beneficiation joint venture     
with Steinmetz Diamond Group, which delivers value added revenues for           
Rockwell`s stones that are larger than 2.8 carats.                              
For further information on Rockwell and its operations in South Africa, please  
contact                                                                         
James Campbell                                                                  
CEO                                                                             
+27 (0)83 457 3724                                                              
Stephanie Leclercq                                                              
Investor Relations                                                              
+27 (0)83 307 7587                                                              
ABOUT ROCKWELL DIAMONDS:                                                        
Rockwell is engaged in the business of operating and developing alluvial        
diamond deposits, with a goal to become a mid-tier diamond production company.  
The Company has three existing operations, which it is progressively            
optimizing, two development projects and a pipeline of earlier stage            
properties with future development potential.                                   
Rockwell also evaluates merger and acquisition opportunities which have the     
potential to expand its mineral resources and production profile and would      
provide accretive value to the Company.                                         
No regulatory authority has approved or disapproved the information contained   
in this news release.                                                           
FORWARD LOOKING STATEMENTS                                                      
Except for statements of historical fact, this news release contains certain    
"forward-looking information" within the meaning of applicable securities law.  
Forward-looking information is frequently characterized by words such as        
"plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and  
other similar words, or statements that certain events or conditions "may" or   
"will" occur. Although the Company believes the expectations expressed in such  
forward-looking statements are based on reasonable assumptions, such            
statements are not guarantees of future performance and actual results or       
developments may differ materially from those in the forward-looking            
statements.                                                                     
Factors that could cause actual results to differ materially from those in      
forward-looking statements include uncertainties and costs related to           
exploration and development activities, such as those related to determining    
whether mineral resources exist on a property; uncertainties related to         
expected production rates, timing of production and cash and total costs of     
production and milling; uncertainties related to the ability to obtain          
necessary licenses, permits, electricity, surface rights and title for          
development projects; operating and technical difficulties in connection with   
mining development activities; uncertainties related to the accuracy of our     
mineral resource estimates and our estimates of future production and future    
cash and total costs of production and diminishing quantities or grades if      
mineral resources; uncertainties related to unexpected judicial or regulatory   
procedures or changes in, and the effects of, the laws, regulations and         
government policies affecting our mining operations; changes in general         
economic conditions, the financial markets and the demand and market price for  
mineral commodities such and diesel fuel, steel, concrete, electricity, and     
other forms of energy, mining equipment, and fluctuations in exchange rates,    
particularly with respect to the value of the US dollar, Canadian dollar and    
South African Rand; changes in accounting policies and methods that we use to   
report our financial condition, including uncertainties associated with         
critical accounting assumptions and estimates; environmental issues and         
liabilities associated with mining and processing; geopolitical uncertainty     
and political and economic instability in countries in which we operate; and    
labour strikes, work stoppages, or other interruptions to, or difficulties in,  
the employment of labour in markets in which we operate our mines, or           
environmental hazards, industrial accidents or other events or occurrences,     
including third party interference that interrupt operation of our mines or     
development projects.                                                           
For further information on Rockwell, Investors should review Rockwell`s annual  
Form 20-F filing with the United States Securities and Exchange Commission      
www.sec.com and the Company`s home jurisdiction filings that are available at   
www.sedar.com.                                                                  
Johannesburg                                                                    
27 June 2012                                                                    
Sponsor                                                                         
Sasfin Capital (a division of Sasfin Bank Limited)                              
Date: 27/06/2012 14:30:01 Produced by the JSE SENS Department.                  
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