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DISCOVERY HOLDINGS LIMITED - DISCOVERY PROGRAMMES ANNOUNCE NEW PARTNERS FOR 2004
DISCOVERY HOLDINGS LIMITED
(Incorporated in the Republic of South Africa)
(Registration number: 1999/007789/06)
ISIN: ZAE000022331
Share Code: DSY
PRESS RELEASE
DISCOVERY PROGRAMMES ANNOUNCE NEW PARTNERS FOR 2004
Members of Discovery"s two member programmes, Discovery Vitality and KeyClub,
are set to gain substantial benefits from new partnerships announced this week
for 2004.
KeyClub - the lifestyle programme associated with KeyCare Health Plans launched
earlier this year for people who earn a low income and were previously uninsured
- now offers automatic funeral cover for the member and all dependants through
Capital Alliance. KeyClub members will enjoy cover of up to R10 000 at no extra
cost.
"In terms of the agreement, Capital Alliance Life agents will distribute the
KeyCare Health Plans while KeyClub members will receive a benefit worth more
than double the monthly KeyClub contributions, which also give them access to a
range of other lifestyle benefits," says Neville Koopowitz, marketing director,
Discovery.
According to Ian Kirk, CEO of Capital Alliance Life, the joint venture with
Discovery Health is in line with the company"s distribution strategy, "We
operate as a wholesaler and manufacturer of life insurance products to selected
distribution partners. We view our partnership with Discovery Health"s KeyClub
as a long term strategic partnership structured to ensure the alignment of
interests."
KeyClub members will also have access to unprecedented rates on Greyhound buses
on all 118 of the bus company"s destinations. The Vodacom benefit has been
enhanced and KeyClub will also offer Telkom vouchers at reduced rates.
Since its inception at the beginning of this year, the KeyCare Health Plans have
attracted over 50 000 members, surpassing initial projections.
The Vitality benefits have also been significantly enhanced to offer members
access to a range of new lifestyle benefits. The first new Vitality partner is
Clicks; members will receive a Clicks Gold ClubCard which qualifies them for
cash-back vouchers varying from 8% to 15% of the purchase value depending on
their Vitality status.
Another new partner is Look & Listen Music Stores. Vitality members will be
entitled to purchase one CD at Look & Listen and obtain a 60% discount off a
second CD purchased at the same time. According to their Vitality status,
members will be able to access this benefit up to four times a month.
Vitality members will also have access to technology from Hewlett Packard,
Microsoft and McAfee at substantially reduced rates ranging from 20% off for
Blue members to 35% for Gold members via Digital Planet.
A partnership with Imperial Motors and Barloword offers VitalityMOTOR, which
gives members the maximum discounts available on new car purchases. If members
qualify for credit, they will be entitled to an interest rate of prime minus 3%
on their financing agreement through WesBank. The value of this benefit far
exceeds the monthly Vitality contribution.
"We recently reached the one million-member milestone in the Vitality programme
and the innovative wellness model we have created is paying dividends in terms
of our members" health. Our statistics show that Vitality members are 40% more
likely than non-members to take preventive health steps such as quitting smoking
or having a cholesterol test. Vitality members also go to hospital up to 20%
less often than their non-Vitality counterparts. The programme has the added
incentive of allowing members access to significant value through our partners,"
says Koopowitz.
Ends...
FOR FURTHER INFORMATION PLEASE CONTACT:
Anne Vicente/Rosemary Renton
Corporate Communications Consultants (Pty) Ltd
TEL: (011) 783 8926
FAX: (011) 783 7608
Email: annev@corpcom.co.za
ON BEHALF OF:
Discovery Vitality
CONTACT: Neville Koopowitz, Managing Director
TEL: (011) 529 2888
Date: 10/10/2003 01:06:01 PM Produced by the JSE SENS Department
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