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Wed 7 Jan 2004, 17:48 Trading Update and Cautionary Announcement
Tradehold Limited - Trading Update and Cautionary Announcement                  
Tradehold Limited                                                               
(Incorporated in the Republic of South Africa)                                  
(Registration number 1970/009054/06)                                            
Share code: TDH                                                                 
ISIN: ZAE000026902                                                              
("Tradehold" or "the company")                                                  
UPDATED TRADEHOLD ANNOUNCEMENT                                                  
Shareholders" attention is drawn to a statement issued by Tradehold"s           
subsidiary, Brown & Jackson plc, on 7 January 2004 and which appears below.     
When announcing Tradehold"s interim results for the six months to 31 August     
2003, the company"s board of directors expressed its confidence that, in the    
light of the improved results for the review period, Tradehold would be in a    
position to declare a profit for the full year. However, in the light of the    
statement below by Brown & Jackson, which represents not only Tradehold"s       
largest investment by far but also its biggest source of income, this           
expectation for the financial year to 28 February 2004 will now not be realised.
"BROWN & JACKSON plc                                                            
TRADING UPDATE                                                                  
Total sales for the 13 weeks ending 3 January 2004 were down 4,5% compared to   
the same period last year.  Like for like sales for the same period were down   
6,3%.  Margins were 1,4% higher than last year reflecting reduced markdowns in  
the period.                                                                     
December sales were significantly behind expectations with like-for-like sales  
down 8,5%, aggravated by the poor performance of our High Street outlets, but   
again, with stronger margins. We traded at full price in December. Stock levels 
are higher than last year in the main because of a planned build in core        
categories.                                                                     
January sales to date are in line with expectations with significantly improved 
margins, reflecting substantially lower markdowns than last year.               
The new brand of "instore" achieved LFL sales growth of 13% over the same period
and 12% in December.  Margins were also stronger than at Poundstretcher. We are 
delighted with this performance and "instore" will be progressively rolled out  
starting in spring 2004 with a three-year objective of replacing the            
Poundstretcher fascia.                                                          
Overall, the difficult trading in December, in particular in our older High     
Street estate, will mean the Group will fall significantly short of market      
expectations for the full year.  Trading in December represents a significant   
proportion of Brown & Jackson"s sales and the larger part of its profitability  
for the year. This factor, taken together with an indicated over-run on         
distribution costs, means that the Board considers it unlikely that the company 
will report a profit in this financial year. The Board believes that Brown &    
Jackson"s recovery programme has been delayed by a year. However, we are more   
optimistic that the benefits of the turnaround will start to be more fully      
reflected in 2004/05.                                                           
Commenting on these developments, Chief Executive Angus Monro said: "Christmas  
trading was disappointing, however, these are early days in the turnaround of   
the business. We are continuing to make improvements to our stores processes and
products.   The "instore" pilot stores have already shown a marked improvement  
in sales growth compared to last year and the strategic direction for the       
business is clear.  Our commitment to building on our progress to date gives us 
confidence in the long term prospects for the Group."                           
Shareholders are advised that the company"s results for the financial year ended
28 February 2004 will be published on or about 23 April 2004 and shareholders   
are advised to exercise caution in the mean time when dealing in the company"s  
securities on the JSE Securities Exchange South Africa.                         
For and on behalf of the Board                                                  
Dr C H Wiese                                                                    
Chairman                                                                        
7 January 2004                                                                  
Sponsor                                                                         
Barnard Jacobs Mellet Corporate Finance (Pty) Ltd                               
Date: 07/01/2004 05:37:03 PM Supplied by www.sharenet.co.za                     
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