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Fri 17 Dec 2004, 15:41 Primedia - Announcement To Primedia Shareholders
Primedia - Announcement To Primedia Shareholders                                
PRIMEDIA LIMITED                                                                
(Incorporated in the Republic of South Africa)                                  
(Registration number 1993/003355/06)                                            
Share code: PMA ISIN: ZAE000035119                                              
Share code: PMN ISIN: ZAE000035127                                              
(`Primedia`)                                                                    
ANNOUNCEMENT TO PRIMEDIA SHAREHOLDERS                                           
1.   INTRODUCTION                                                               
Primedia shareholders are referred to the New Africa Investments Limited        
(`NAIL`) announcement wherein it was announced that Primedia will, subject to   
the fulfilment of the conditions precedent set out in paragraph 2.6 of the      
aforementioned announcement, offer to acquire from each NAIL shareholder all of 
the issued ordinary shares (`NAIL ordinary shares`) and all of the issued `N`   
ordinary shares (`NAIL `N` ordinary shares`) in NAIL as one indivisible         
transaction (`the offer`). Based on the total of 126,8 million NAIL ordinary    
shares and NAIL `N` ordinary shares in issue and the offer price of R0,356 per  
share, the total value of the offer amounts to R45,1 million.                   
2.   LISTING REQUIREMENTS OF THE JSE SECURITIES EXCHANGE SOUTH AFRICA (`JSE`)   
The Mineworkers Investment Company (Pty) Limited (`MIC`) currently holds 21.10% 
of the voting rights of the total issued share capital of Primedia. MIC is      
therefore a material shareholder and related party to Primedia in terms of the  
Listings Requirements of the JSE. MIC currently holds 15.44% of the NAIL        
ordinary shares and 19.87% of the NAIL `N` ordinary shares. Accordingly, due to 
the fact that Primedia will, in terms of the offer, acquire MIC`s shares in     
NAIL, the offer will be a small related party transaction in terms of the Rule  
10.7 of the Listings Requirements of the JSE. Primedia will in due course       
appoint an independent professional expert to provide written confirmation as to
whether such transaction is fair and reasonable to Primedia shareholders.       
Sandton                                                                         
17 December 2004                                                                
Investment bank                                                                 
(Investec Bank Limited                                                          
Corporate Finance)                                                              
Sponsor                                                                         
(Investec Bank Limited )                                                        
Corporate law advisers and consultants                                          
(ENF )                                                                          
Date: 17/12/2004 01:01:06 PM
Produced by the JSE SENS Department                                             
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