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Thu 3 Feb 2005, 17:30 Imperial Holdings Limited - Imperial buys 9 Ford d
Imperial Holdings Limited - Imperial buys 9 Ford dealerships in Sydney          
IMPERIAL HOLDINGS LIMITED                                                       
Incorporated in the Republic of South Africa)                                   
Registration number: 1946/021048/06                                             
(`Imperial`)                                                                    
Share code: IPL                                                                 
ISIN: ZAE000003620                                                              
Imperial buys 9 Ford dealerships in Sydney                                      
Imperial, the diversified mobility group has, subject to statutory approvals,   
entered the Australian car dealership market with the acquisition of nine Ford  
dealerships in the metropolitan areas of Sydney.                                
Bill Lynch, CEO of Imperial said the acquisition will make Imperial the largest 
Ford dealer in Australia.  `We believe that Ford will grow its market share in  
the fast growing Sydney market.  Ford has some very attractive new models for   
that market, and we expect the brand to continue its recent advances.  We are   
committed to devote sufficient financial and human resources to the opportunity 
to make it a great success,` Lynch said.                                        
Imperial acquired the dealerships from Ford Motor Company of the USA, which     
acquired the dealerships in 2000 as part of its global distribution strategy at 
that time.  `The group has now returned to the basics of designing and          
manufacturing great motor vehicles, and is divesting of its interest in the     
Sydney dealerships,` a spokesman for Ford Australia said.                       
The combined turnover of the dealerships exceeded R2,8bn in 2004 and employs 800
staff. The dealerships are:                                                     
City Ford, Sydney                                                               
City Ford, Rockdale                                                             
Dale Ford, Bankstown                                                            
Jubilee Ford, Five Dock                                                         
Brad Garlick Ford, Ryde                                                         
Power Ford, Baulkham Hills                                                      
Cumberland Ford, Blacktown                                                      
Alto Ford, Artarmon                                                             
Titan Ford, Brookvale                                                           
Total assets of the dealerships amount to approximately R630 million of which a 
substantial portion is funded by normal inventory and debtors finance facilities
from Ford Credit.                                                               
Ford sold 135 000 units in Australia in 2004, achieving a national market share 
of 14.2%.  The acquired dealerships sold 14 898 units with a 12.4% share of     
registrations in its primary market area.  Ford is the third largest selling    
brand in Australia after Toyota and General Motors.                             
While approximately 15% of Imperial`s operating assets are invested outside     
South Africa, this investment in Sydney is the group`s only interest in         
Australia. This acquisition is in line with Imperial`s strategy to carefully    
expand geographically in product markets that are known and well-understood by  
the group`s management team. Members of Imperial`s senior management have       
specific experience of the Australian automotive market.                        
Imperial`s other off-shore interests are in Europe where it operates logistics, 
clearing and forwarding, inland ports and waterway operations with particular   
interests in the automotive, steel and related industries in Germany, as well a 
Toyota Forklift distributorship in the United Kingdom.                          
Lynch said that there were several similarities between the automotive markets  
of Australia and South Africa in terms trading styles, brand promotion,         
financing and customer preferences.  He confirmed that the business will be run 
by local management reporting to their South African structures. `The           
dealerships` trade names and styles will be retained to protect their individual
cultures and goodwill,` he said.                                                
Mr Rod Gailey, an Australian national with extensive experience in the          
Australian motor industry has been appointed Chief Executive Officer.  Mr Gailey
is currently responsible for overall management of a large part of the acquired 
business.                                                                       
3 February 2005                                                                 
BEDFORDVIEW                                                                     
Sponsor                                                                         
Merrill Lynch South Africa (Pty) Limited                                        
Date: 03/02/2005 05:00:16 PM                   
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