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Tue 11 Oct 2005, 13:00 Famous Brands - Trading Statement
Famous Brands - Trading Statement                                               
Famous Brands Limited                                                           
(Incorporated in the Republic of South Africa)                                  
(Registration number 1969/004875/06)                                            
Share code: FBR ISIN code: ZAE000053328                                         
("Famous Brands" or "the company")                                              
TRADING STATEMENT                                                               
In terms of the Listings Requirements of the JSE Limited ("JSE Listings         
Requirements"), companies are required to publish a trading statement as soon as
they become aware that the financial results for the period to be reported upon 
next will be materially different from that of the prior period.                
Famous Brands accordingly advises that it expects earnings per share and        
headline earnings per share for the six months ended 31 August 2005 to be       
between 40 to 50 percent above earnings per share and headline earnings per     
share reported for the previous comparative period.  This increase is primarily 
attributable to the following:                                                  
Continued buoyancy in the retail trading environment which complemented the     
heightening trend to convenience and home meal replacement;                     
The exponential growth of the group"s target market as the emerged middle class 
expands, favourably impacting on the economy;                                   
Management"s drive to ensure the company"s brand portfolio remains contemporary 
and relevant to the needs of the total South African consumer market.  This     
endeavour facilitated a robust performance across the franchise division, which 
in turn accelerated growth in the food services division;                       
The successful integration of recent acquisitions Trufruit Juice company and    
Baltimore Ice Cream.                                                            
The information on which the above trading statement has been based has not been
reviewed or reported on by the company"s auditors.                              
The financial results of the company will be published on or about 19 October   
2005.                                                                           
Rosebank                                                                        
11 October 2005                                                                 
Sponsor                                                                         
Java Capital (Proprietary) Limited                                              
Date: 11/10/2005 01:00:02 PM Produced by the JSE SENS Department                
                                                                                
                                                                                
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